Tag sponsors

We’d like to offer a giant, humongous, ridiculously large, massive, heart-felt thank you to our sponsors!

For high-quality designer eyewear, sunglasses, and contact lenses delivered to your door, contact Smart Buy Glasses. With offices around Europe, the US, Canada, and Australia, there is an online store shipping to your area. Thank you to Smart Buy Glasses for their eyewear donations to our team!

Likewise, we’d love to thank Kelly’s Necchi New Home Sewing Center for our team uniforms! She did an amazing job. If you live in Illinois, its worth the drive to get to Kelly’s sewing shop for your quilting, embroidery and sewing needs. Thanks, Kelly, for your donation to our team in the form of amazing (pictures coming soon) uniforms!

Moreover, Nomadic Matt has sent some money our way for the Mongol Rally.   We are very appreciative of that.  Everything counts when you are trying to fill up your tank in the U.K or Europe.  We are just fortunate that the Dollar to GBP / Euro is at its best rate in a very long time.

We’d also like to thank our ridiculously supportive families. Throughout the last year (while we were excitedly stuttering through explanations about the upcoming event) our families remained positive, supportive and eager to help. Luckily, our families love travel as much as we do, and their passion is infectious. Thankfully, also, they opened up their wallets and purses to us. We’d like to thank them all (and have done so personally) for their love, support and interest in our upcoming adventure. Most folks hear what we are planning and shake their heads sadly at our lack of foresight, lack of equity and totally devastating credit scores and write us off as bums. Our loving and understanding families continue to support our traveling lifestyle and encourage us to do as much trekking as possible. So, thank you to our biggest sponsors and the people who make this all possible- our parents, our siblings, our uncles and aunts, and our grandparents. Thanks!

If you are interested in sponsoring our team, you can do so online, or you can donate to Mercy Corps-Mongolia on our website.

Mongolians

Having done quite a bit of research on how to find sponsors for our team in the 2010 Mongol Rally, we thought it might be helpful to write about the process for other folks in the rally, or similar adventures.

Step one – analysis. We read as much information as was possible on the Mongol Rally, including the main demographic, audience, marketability, legality, etc. Once we were confident we could easily explain even the most obscure details of the rally, we moved on. We even purchased and read the only book published by a former rally adventurer.

Step two – organize. We created an excel spreadsheet and brainstormed backwards, thinking about the items our team would need on the rally and then compiling a list of companies that might be interested in sponsoring us. Our spreadsheet was broken down into sectors, like ‘camping equipment’ for example, and then companies, like ‘REI’, and then their contact information so we can keep track of our correspondence with each potential sponsor.

Step three — proposal. We created a snazzy sponsorship proposal that compiled information on the rally, our team, our charity and then listed how sponsors could benefit by helping out our team and charity. Then we sent the proposal to the companies in our spreadsheet from step two.

Step four – press. While contacting sponsors, we also created a spreadsheet for potential press and media coverage, and set about contacting local and international media about our team and the event. After the creation of the proposal, we simply morphed the same document into a mini press kit for interested media affiliates.

Step five—website SEO. While all of this was going on, we maintained the website and blog, and did a bit of much-needed SEO, including some link building and revamping the landing page and Mongol Rally page of our site, gearing them towards the rally and securing sponsorships.

Step six – phone calls. While all of these documents and online work can go a long way towards endearing the team to potential sponsors, nothing is as meaningful as a phone call. We followed up all potential sponsor leads with calls, because in the end it is about people helping people, and the human element is the most essential one.

Good luck with your own fund-raising, and have fun!